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Personas Toolkit

Be [email protected] Be Mobile

image of Personas Toolkit

This handbook provides guidance on how to use "personas" to design content and delivery mechanisms for mHealth programmes by keeping users at the core of the design process. Beneficiaries are the true experts, and our role as innovators is to facilitate the creation, adoption and scaling-up of mobile health services.

English

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Background

Preventing disease is the most sustainable way of improving population health. However, it can be challenging to reach people with the right information to stop avoidable conditions from developing.

English

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