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Guidelines for Industry on Child Online Protection

image of Guidelines for Industry on Child Online Protection

This publication provides a common framework for all parts of the industry towork towards the shared goal of making the Internet as safe as possible for children and young people. Internet Service Providers have a distinct responsibility with regards to Child Online Protection. This is largely due to the fact that ISPs act as both a conduit, providing access to and from the Internet, and a repository because of the hosting, caching and storage services which they provide. The same is true for the mobile phone networks, many of whom now extend their functionality well beyond the original business of connecting voice and data exchanges. Broadcasters similarly have become major players in the Internet space, providing many of the online services which previously were only associated with ISPs or online hosting companies.

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Illegal Content

With the same priorities in mind, the mobile operators from over 70 countries, and representing over 900 million customers, who have signed up to the GSMA Code of Practice on Spam have all committed to ensuring “that the processes they use to obtain consent [to receive a marketing message] are clear and transparent” and to providing customers with “obvious, clear and efficient means to opt-out of receiving further operator mobile marketing communications sent via SMS or MMS”.

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